Samsung Monte & Iron Man 2

Whilst the volcanic ash cloud somewhat overshadowed the world premiere, nothing got in the way of the promotional tie-up between Samsung Monte and Iron Man 2, which MWorks recently brokered and managed.

The activity consisted of ATL, online, in-store, experiential, sales channel incentives and more.

O2 employees were treated to exclusive preview screenings of the movie, and bank holiday shoppers got to meet and greet Iron Man himself.

We’re constantly pursuing and managing content and brand partnerships for our clients. So if you’re a client looking for an effective partnership marketing solution, or a brand with something to offer, why not drop an email to Russell, our acting Client Services Director at russell.perry@mworkslondon.co.uk